2021 | Intercorp | Financial Services
My Role: Strategy & Creative Director
Interbank | Let’s do more with less
Interbank is one of Peru's three largest banks and offers its customers an innovative mobile banking experience. In 2021 they introduced mobile payments, a new feature changing our transaction experience forever.
Wallet, keys, cards!
Essential objects, constant worries
How about forgetting all those things and not caring at all? This is our vision for the new Interbank’s mobile banking.
Live a
lighter life!
We wanted to demonstrate how Interbank’s app is the only one that integrates all payment methods and the highest security standards in one place to offer a 100% digital experience to their clients
The result was a fully integrated campaign, with a whooping growth of 30% in app installations and a shortlist for the Effie Awards Peru 2022.